Victory disease

That commander may employ strategies that, if effective in earlier combats or maneuvers, prove catastrophic against a new or smarter enemy.

The term is also applied outside the military world in areas such as psychology, business, or marketing.

with the Japanese advance in the Pacific Theater of World War II, where, after attacking Pearl Harbor in 1941, Japan won a series of nearly uninterrupted victories against the Allies in Southeast Asia and the Pacific.

From overriding decisions to ignoring the evolving conflict in the Pacific, Ugaki's tactics incited tension and doubt in other Japanese military personnel before the Midway operation.

[5] Although the Japanese had planned to establish a perimeter and go on the defensive, victories encouraged them to continue expanding to an extent that strained logistics and the navy.