On August 8, 2016, WHDL changed its format from ESPN sports to top 40/CHR, branded as "Hot 107.1" (simulcast on FM translator W296DB in Olean).
(The concept is loosely based on that of another Seven Mountains station, WLUI, which goes by "Big Lewie" in deference to its home city of Lewistown, Pennsylvania.)
WPIG disc jockeys serve double duty for the new format (including Gary Nease, who served as morning host during the 14 Karat Gold era and briefly reprised that role in Big Oly's opening months), which is attempting to compete with the markets's predominant classic hits outlet WXMT, another classic hits newcomer that changed later in 2019 after a change in ownership; and indirectly with Buffalo classic hits outlet WHTT-FM, which also registered measurable listenership.
[6][7] WGWE eventually dropped out of the competition in 2021 after its owner (the Seneca Nation of Indians) withdrew its support for the station; in May 2022, Seven Mountains set up a translator for WOLY in Salamanca on 105.5, a short distance down the dial from WGWE's former frequency of 105.9.
Compass Media Networks' The Night Shift with Craig Allen airs in evenings.