WHLL

WHLL (1450 AM) – branded as Nueva 98.1 – is a commercial radio station broadcasting a Spanish-language Latin pop format licensed to Springfield, Massachusetts.

During the 1940s and 1950s, WMAS was a member of the Yankee Network, a programming service originating in Boston for New England radio stations.

[3] When network programming shifted from radio to television, WMAS-AM-FM switched to a full service, middle of the road music format.

On-air personalities included Dave Thatcher (also the station's news director), Fred Stevens, and Mike Williamson.

The Naismith Memorial Basketball Hall of Fame is located in Springfield and the station's studios were moved to the facility.

Under the terms of the deal, Entercom began operating WHLL under a local marketing agreement (LMA) on March 1, 2019.