The Portland Broadcasting System, Inc., received the construction permit to build a new radio station at 1450 kHz in Bangor on January 31, 1947.
While the application was pending, Tarlow sold the Bangor Broadcasting Corporation to a new partnership led by Melvin Stone, David Royte and Faust Couture.
Stone and Couture owned the Lobster Network, a statewide hookup of stations commonly represented for advertising purposes, which WGUY would join in 1956.
On November 30, 1981,[6] WGUY was relaunched as WMLI[7] with an adult standards format[8] supplied by the Music of Your Life service; its previous contemporary hit radio programming continued on WGUY-FM.
[12] The station also carried play-by-play of the New England Patriots before H&L decided in advance of the 1995 season to move game broadcasts to WKIT-FM.