Its HD2 digital subchannel carries an urban contemporary format, which feeds FM translator W257BQ at 99.3 MHz.

At the time, it was licensed to Port Royal, with studios located near the town of Bluffton.

It was owned by Barnicle Broadcasting and featured a Top 40 - CHR format targeting nearby Hilton Head, Beaufort and Savannah, Georgia.

In January 1993, the station dropped its CHR format for Country under the new call letters of WNCK as "K99.7".

This lasted less than a year before the station changed formats again to Adult Standards as WLOW, which stood for "Low" Country.

By the Summer of 1995, it was sold to Baker Broadcasting, which changed the station to a syndicated Beach Music format under the WHBZ call letters as "The Breeze."

Prior to this, the WXST call letters were first assigned to a station licensed to Loudon, Tennessee, beginning May 24, 1991.