A documentary crew sent to explore life in a small town meets the eccentric residents of Flatch, Ohio (a fictional rural community implied to be located just outside of Columbus in Franklin County).

[32] On December 4, 2019, an American version of This Country was announced by Fox with Jenny Bicks and Paul Feig respectively writing and directing the pilot .

[42] On March 4, 2020, Holmes, Sam Straley, Taylor Ortega and Krystal Smith were cast in main roles for the pilot.

[43] On July 10, 2020, Aya Cash and Justin Linville were cast in main roles for the pilot.

The website's critics consensus reads, "This Americanized reimagining of a British sitcom doesn't make the funniest of first impressions, but its small town scruff is endearing enough to merit sticking around and giving it a chance.