[2][3][dead link‍] In a 2008 rating of New Zealand shopping centres by a retail expert group, Westfield Newmarket received three out of four stars, based on the criteria of amount of shopping area, economic performance, amenity and appeal as well as future growth prospects.

Praised were its positions as one of the best-performing centres in the country, though the reviewers noted that parking could be "a nightmare".

[4] In 2009, it became public that Westfield intended to construct a $250 million new shopping centre on the southern side of Mortimer Pass.

This centre would be linked to the existing 277 Broadway mall site by a two-level airbridge over Mortimer Pass.

[10][11] The work was however allegedly delayed because of reluctance by the Village SKYCITY Cinemas chain to move into the new centre from its existing location further north.