xoJane

xoJane (also known as xoJane.com) was an American online magazine from 2011 to 2016 geared toward women and founded by Jane Pratt and co-published by Say Media.

[1] Pratt was the founding editor of Sassy and Jane magazines.

[2][3] In less than two months from the launch date, xoJane established itself as one of Forbes' "Top 10 Lifestyle Websites for Women".

[5] Pratt launched a British sister site, xojane.co.uk, in June 2012, with Rebecca Holman as editor.

[6] In March 2013, xoJane launched spinoff beauty site xoVain.