magazine features in-depth information about Filipino celebrities by exploring their homes or giving thorough opinion about an issue that they are facing.

aims on to get up close and personal to the celebrities and provide more of high quality photos, fewer press releases and less of common information.

Among the celebrities who topped the list include Kris Aquino, Sarah Geronimo, Judy Ann Santos, KC Concepcion, Marian Rivera, Kim Chiu, John Lloyd Cruz, Anne Curtis, Julia Montes, Kathryn Bernardo, Alden Richards & Maine Mendoza of AlDub, and Daniel Padilla.

[7][8][9] It also lists down top fashionable showbiz personalities, which include Lucy Torres-Gomez, Maricel Soriano, Gretchen Barretto and Agot Isidro.

[10] Regular sections of the magazine include "Cover Story" (Celebrity Home or Entertainment Feature), "What YES!

magazine dubbed as "ultimate collector's issue" is dedicated to the characters of Kalyeserye and the love team of Alden Richards and Maine Mendoza, collective known as the phenomenal fictional couple AlDub.