2012 Box Office Entertainment Awards

The 43rd Guillermo Mendoza Memorial Scholarship Foundation Box Office Entertainment Awards (GMMSF-BOEA) is a part of the annual awards in the Philippines held on April 29, 2012.

The award-giving body honors Filipino actors, actresses and other performers' commercial success, regardless of artistic merit, in the Philippine entertainment industry.

[1] On April 14, the Guillermo Mendoza Memorial Scholarship Foundation board of jurors met in the Danes Publishing House, Mindanao Avenue in Quezon City and deliberated for this year's winners.

[2] They added two new categories: the "Phenomenal Box Office Star" which will be first received by Vice Ganda for his film The Unkabogable Praybeyt Benjamin; and the "Box Office Tandem" to Vic Sotto and Ai Ai delas Alas for collaborating in Enteng Ng Ina Mo film.

[5] On April 29, 2012 at RCBC Plaza in Makati, Philippines, the 43rd Box Office Entertainment Awards night was held, produced by the Airtime Marketing of Tessie Celestino.