[4] Founded by former Network 18 and TV 18 executives B. Sai Kumar, Ajay Chacko, and Sanjay Ray Chaudhari, it is a content-based startup and was launched in April 2016.

[4][9][10] In August 2015, the company tied up with newspaper The Indian Express to produce investigative documentaries for a world audience.

A documentary titled Death by Breath was released on 2 May 2016 which discussed the high levels of air pollution in the Indian state of New Delhi.

[17] In May 2016, it launched a podcast titled Trial By Error: The Aarushi Files based on the 2008 Noida double murder case, in partnership with online music streaming service Saavn.

[18][19][20] In September 2016, Arre launched Official Chukyagiri, which tells the story of Spandan Chukya, an MNC intern and the corporate world, seen through his eyes.

[23][24][25] In June 2017, Arre launched a new adventure travel show,The Real High, featuring Rannvijay Singha, along with a group of six young kids of urban upbringing, that explores various parts of the north-eastern state, Arunachal Pradesh.

In April 2016, Arre partnered with music streaming service Saavn to produce and distribute a podcast titled Trial By Error: The Aarushi Files based on the 2008 Noida double murder case.