In the early 1980s, Baby Alive achieved popularity, selling up to 1 million dolls each year.

There were sensors located inside the doll to detect what stage the food was at, and trigger its voice to say "I have to go potty" or "All done now".

[2] In July 2021, Hasbro launched an animated series on YouTube based on the Baby Alive brand.

The series consists of 20 episodes and centers on a seven-year-old girl named Charlie who cares for Baby Alive dolls.

[3] Time reporter Allie Townsend included Baby Alive in a list of the "100 most influential toys from 1923 to the present" remarking on the lifelike functions of the doll.