[1] The company was the first seed investor in Instagram,[2][3][4] an early investor of Twitter[5] and has been called "one of Silicon Valley's most successful — and smallest — investment firms" by Forbes.

[9][13] He previously worked for Kleiner Perkins Caufield & Byers, Microsoft, eBay and Starbucks.

[13][14] Anderson has a Master of Business Administration from Stanford University and has invested in companies founded by Stanford alumni including Kevin Systrom and Mike Krieger of Instagram; Katrina Lake of Stitch Fix; and Jeff Seibert of Crashlytics.

[15][16][17][18] Baseline Ventures has invested in software and web companies that include Instagram, Weebly, OMGPop, ExactTarget and Heroku.

[21] Later that year, Baseline-backed OMGPop was acquired by Zynga for approximately $200 million.