Bassett's

The Sheffield Directory of 1842 records George Bassett as being "wholesale confectioner, lozenge maker and British wine trader".

[4] In 1918, Bassetts launched their own range of the soft sweets which they called Peace Babies.

[4] They were re-launched as Jelly Babies in the 1950s and were allegedly thrown at the Beatles during concerts as they were a favourite of George Harrison.

[5] The Liquorice Allsorts variety was created by accident when Bassett salesman Charlie Thompson dropped the samples of several different products in front of a prospective client.

[7] In 1989, the combined firms were acquired by the then-united Cadbury-Schweppes company in a deal brokered for £91 million.