[4] The core brand is Blumarine, which has also been licensed to other companies in the fields of lingerie, accessories, wristwatches,[5][6] homeware and so on; the perfume licence is held by ICR-ITF.

[2] In 2007, the company announced that it would be bringing bags and small leather accessories in-house, with a dedicated display area in the Milan shop at Via Montenapoleone 20.

[3] Dedicated boutiques have been opened in Rome, Milan, Naples, Paris, Kyiv, Kyoto, Nagoya, Taipei, Guangzhou, Hangzhou, Shanghai, Shenzhen, Beijing, and Seoul.

[8] For its advertising campaigns, the company has been working with several high-profile photographers, including Albert Watson (1990), Helmut Newton (1993–1995), Michel Comte (1997), Ellen von Unwerth (1997), Paolo Roversi (1997–1998), Tim Walker (2001–2003), Terry Richardson (2001–2002), Craig McDean and Pamela Hanson.

Creative director of the Blumarine and Blugirl brands, Anna Molinari is nicknamed queen of roses, due to her love for these magical and sensual flowers.