It is known for its lemon flavor, and for its advertisements featuring characters from the American animated series The Simpsons.

Below is a table stating the volume, type of container, and number of lemons worth of vitamin C.[1] The Simpsons have appeared in numerous commercials for C.C.

In addition to the many television commercials, The Simpsons also appear on a wide range of merchandise for the product.

The promotional items include 500 mL beverage holders, pens, coasters, magnets, lunchboxes, and foldable lawn chairs.

He is a barrel chested white man, played by American actor Guy Totaro,[3] dressed entirely in yellow.