A related term, content inventory, is a quantitative analysis of a website.
[6] Performing a content audit has been called "tedious",[7] "boring",[8] and "intimidating, time-consuming, and chaotic".
[10] Bloomstein describes a rolling content audit as a means to "monitor and maintain" the initial scan.
A content manager may go through the audit process at some agreed-upon time – weekly, monthly, or quarterly – to scan for changes.
While some tools have been developed to help in the content auditing process, human oversight and interaction is essential.