Demandbase is an American account-based marketing (ABM), advertising, sales intelligence and data company based in San Francisco.
[2] Its products provide business-to-business (B2B) companies sales and marketing support that helps users discover, manage, and measure target audiences.
[3][4] This includes identifying web visitors, targeting and engaging accounts, closing deals, and helping to grow customers.
[2][3] Demandbase One, the company’s suite of cloud products, provides account-based marketing (ABM) and ABX, B2B advertising, sales intelligence, and data capabilities.
[11] In March 2013, Demandbase announced it had raised $15 million in its most recent funding round led by Scale Venture Partners.