Dow 36,000

[5] Glassman and Hassett had predicted that the[3] single most important fact about stocks at the dawn of the twenty-first century: They are cheap....If you are worried about missing the market's big move upward, you will discover that it is not too late.

Stocks are now in the midst of a one-time-only rise to much higher ground–to the neighborhood of 36,000 on the Dow Jones industrial average.On the date of publication, October 1, 1999, the DJIA traded at a level of 10,273.

[6] In the January 2000 issue of The Atlantic Monthly, Glassman and Hassett replied to a critic of their theory that "if the Dow is closer to 10,000 than to 36,000 ten years from now, we will each give $1,000 to the charity of your choice.

[13] Quiggin situated Glassman and Hassett at a time when the economic boom in the United States of the 1990s had created "the renascence of the stock market"—the Dow Jones index had risen from 1000 in the early 1980s to more than 10,000 by 2000 with Nasdaq, a technology-based-index with an even more dramatic rise.

[13] On the optimistic side, Glassman and Hassett argue that a buy-and-hold strategy based on the blue-chip stocks that make up the Dow Jones index will yield 300 per cent returns over the next few years.