Eggo

Eggo is a brand of frozen waffles owned by Kellanova (formerly the Kellogg Company), and sold in North America.

[3] Other than waffles, Eggo also produces a selection of pancakes, French toast, and egg and cheese breakfast sandwiches, of which varieties include ham or sausage.

[5] All of the products were produced at a sprawling plant and factory on Eggo Way in San Jose, California, near the intersection of US 101 and East Julian Street.

For Halloween, instead of candy, Tony Dorsa would give out bags of Eggo potato chips to trick-or-treaters.

[9][10] Kellogg's produces an Eggo brand breakfast cereal that was shaped to have the likeness of waffles.