[2] Jennie released "Mantra" in October 2024 and "Love Hangover" in January 2025 through Odd Atelier and Columbia Records as the first two singles from her debut studio album Ruby.

[3] Meanwhile, rising American rapper Doechii won the Grammy Award for Best Rap Album and earned her first solo Billboard Hot 100 hit with the viral song "Denial Is a River" in 2025.

[4] Speculation of a collaboration between Jennie and Doechii first sparked when the duo posed together backstage at Camp Flog Gnaw Carnival in November 2024.

[9] Produced by Dem Jointz, "ExtraL" highlights both artists' dynamic delivery over a "slick, hip-hop-infused beat" and blends Jennie's signature pop sound with Doechii's hip-hop.

"[12][13] Jennie opens with a verse shouting out self-made women with financial independence in the line "This for my girls with no sponsor, they got they own fundin'", which alludes to her founding her own label Odd Atelier.

[16] The duo then dance alongside a crew of dancers while wearing oversized Schiaparelli blazers and fiery red feather boa trimmed bodysuits.