The distinctive yellow, orange and blue liveried Mercedes-Benz L608Ds displaced larger buses such as Leyland Nationals onto interurban routes.

In April 1988 Midland Red West Holdings was purchased by fellow Bristol operator Badgerline.

[3] In 1994 37 new Plaxton Verde bodied Dennis Lances, which were now the Badgerline Group's standard full-size single deck bus, arrived at Digbeth, displacing the existing Leyland Lynxes to Kidderminster and Redditch depots.

[3] The modern day fleet mainly consists of ADLs including Enviro200, Enviro300 and Enviro400, as well as Wright Eclipse 2s branded for The Salt Road.

Most services depart from Crowngate Bus Station in Worcester towards Great Malvern, Bromsgrove (including Catshill) and Evesham as well as the city suburbs.

The Birmingham section of the route was curtailed due to low passenger numbers, bringing an end to the Worcester-Birmingham service after 108 years.

In January 2013, the Kidderminster and Redditch depots were sold to Rotala with 36 buses who integrated it with its Diamond Bus subsidiary.