[4] In 2012, Swiss Lukas Nagel and Rico Wyder established Foodpanda in Singapore, before expanding to Malaysia, Indonesia, the Philippines, Taiwan and Thailand.
[13] Its operations in Indonesia also shut down due to competition from flourishing app-based taxi-motorbike services,[14] while the company sold its Delivery Club business in Russia to Mail.Ru for $100 million in November 2016.
[16][17] On 1 November 2017, Foodpanda re-branded and changed its brand colour from orange to pink with an updated logo across all served countries, following its acquisition by Delivery Hero.
[16] From 2019 to 2020, Foodpanda began operating in other markets in Southeast Asia, launching in Thailand, Myanmar,[20] Cambodia,[21] and Laos.
[26] In December 2021, Foodpanda stopped its food delivery services in all cities of Germany, leaving only an R&D hub in Berlin.
The initiative began in Pakistan after the company noticed that there are a lot of female home chefs looking for side income, but it has since scaled to Bangladesh and Malaysia.
The initiative is also seen as a source of income for chefs who do not have the capital to set up shop, but have the ability to cook and provide food from their own kitchens.
[29][30] In early 2022, Foodpanda announced its new mascot called Pau-Pau, an anthropomorphic panda that cares about empowerment and environment.
Customers can browse the menus of available restaurants, send in food orders, and make payment after providing an address to deliver to.
[45][46] Foodpanda raised $20 million in initial funding from Investment AB Kinnevik, Phenomen Ventures and Rocket Internet in April 2013.
[54] In August 2020, Thai pro-democracy protesters launched a boycott against Foodpanda after it was identified as an advertiser on Nation TV, a pro-establishment mouthpiece.
[56] Work In October 2021, the company in Malaysia received backlash after several of its vendors claimed that the service charges them excessively high commission rates as well as other hidden fees.
[62] In November 2021, some Foodpanda workers in Hong Kong went on strike, denouncing exaggerated monthly income promises and other problems.