The company is currently headquartered in Vicente López, Buenos Aires,[2] with its factory located in Alvear, Santa Fe Province.
The company was founded in 1925, almost 17 years after the US plant was created, initially settling in San Telmo and then moving to the neighborhood of Barracas.
During this period the company manufactured models of the brands Chevrolet, Oldsmobile, Cadillac, Pontiac, LaSalle, Oakland, Marquette, Buick and Opel, the first having success.
The company rented a warehouse on Ingeniero Huergo Avenue in San Telmo, supplying it with modern machinery so the new plant was established.
[6] Apart from Chevrolet, GMA expanded its range of brands in Argentina, with the addition of Oldsmobile (assembled), Cadillac, and LaSalle (imported).
During those times, the Buick, Cadillac, Marquette, LaSalle and Opel GM's brands were added to produce their vehicles in Argentina.
Three years later the company produced 120 vehicles a day, with Chevrolet also supplying "colectivos" (buses) for passenger public transport.
In 1939, GMA acquired a 190,000 m2 (2,000,000 sq ft) site in General San Martín Partido of Greater Buenos Aires to establish another factory.
The birth of the racing car series Turismo Carretera (that would become very popular) encouraged GMA to compete with its models, with some legendary drivers like Juan Manuel Fangio being sponsored by Chevrolet.
Fangio's run on TC was relatively short, but he won its first title in the category in 1940, the "Gran Premio Internacional del Norte", a 9,500-km length race between Buenos Aires and Lima.
[11] In 1959 GMA refurbished the San Martín factory to produce fully-manufactured models, with the intention of develop local production and ceasing the import of components.
GMA thought that car as a competitor of Ford Falcon and IKA-Renault Torino, similar-sized vehicles in the local market.
GMA reported loss of USD30 million and the parent company decided to close the factories and the immediate cessation of activities in Argentina in 1978.
In 1985, Argentine company Sevel (that had manufactured Fiat and Peugeot in its factory of El Palomar) signed an agreement with General Motors to produce the C-10 pickup under license.
In April 2022 the Tracker, a subcompact crossover SUV which had been imported from Brazil, began to be produced in Argentina at the General Alvear factory in Santa Fe Province.
By 1980, the General Motors Overseas Distribution Corporation (GMODC) imported some of the brands it produced in different parts of the world.