Cuban has since expressed a desire to present MMA in a manner more in line with other professional sports, saying that he would eliminate ancillary details such as ring card girls.

The first was hosted on October 13, 2007, with the main event being a light-heavyweight contest between Erik Paulson and Jeff Ford.

[2] In company with the announcement of the new promotion, HDNet also began broadcasting its MMA-focused sports program called Inside MMA.

Its first broadcast aired on September 14, 2007, and guests were former UFC light heavyweight champion Chuck Liddell and well known MMA fan and actor Kevin James.

[1][9] On February 6, 2009, HDNet also announced they had reached and agreement with another Japanese MMA promotion and competitor to Dream, World Victory Road, to broadcast its "Sengoku"-events in the United States starting with WVR's first event of 2009 on March 20.