Originally, an animated cowboy named The Honeycomb Kid was the cereal's mascot.

The cereal's jingle was borrowed from the song "Honeycomb", a 1957 hit for Jimmie Rodgers.

Honeycomb Kid had learned from his prior adventures that the secret consisted of three separate parts: the first was the crunch; the second was the shape; however, the third and most important answer had always eluded him.

In a commercial released in 2010, a second bee boy was introduced played by Canadian actor Joel Cox.

[6] In 1969, one of Post Cereal's most profitable promotions was launched for the twentieth time in as many years.

Free scale models of four different 1969 Mercury automobiles were packed one to a box of Honeycomb.

Because these models were not offered by mail, one had to purchase a lot of Honeycomb to acquire the entire collection.