Features include tethering, rollover of unused data allowance (to the next month only) and roaming (50 destinations).
[2] In June 2017, Dixons Carphone announced their intention to withdraw iD Mobile from the market in Ireland.
[3] Services ceased in April 2018, and iD Mobile Ireland filed for liquidation.
[4] iD mobile use the tag line 'Mobile done right', focusing on providing value packages with simple features.
Previous advertising has included the Fletcher Street Urban Riding Club from North Philadelphia, British comedian Asim Chaudhry, and a year-long partnership with the Kiss Breakfast Radio show.