James Max (born 20 May 1970)[1] is a journalist, TV and radio presenter specialising in current affairs and business issues.
Max was an executive director of BNP Paribas Real Estate, heading four of their business lines and was on the UK Board.
He is also an advisor to Stanhope, the developer who purchased the former BBC Television Centre in West London, presented the monthly Estates Gazette podcast, Real Talk.
After a gap year he went to the University of Reading, graduating in 1992 with a first-class BSc honours degree in Land Management.
[citation needed] Whilst at DTZ, he worked with Rob Andrew, the former England rugby fly-half, in the international investment team.
He worked on a range of projects including the £1.54 billion securitisation of British Land's Broadgate office scheme in the city of London and the successful defence and subsequent property restructuring for Marks and Spencer plc.
Screened on BBC Two in 2005, contestants competed for a £100,000-a-year job as "apprentice" to British business magnate Lord Alan Sugar.
In his autobiography, Lord Sugar states he fired Max from "The Apprentice" as he felt he was using the show as a route into a media career.
[4] During 2012, he covered for Nick Ferrari at Breakfast, James Whale's Drive, James O'Brien's mid-morning show, Julia Hartley Brewer's afternoon show and in October, he covered for Steve Allen's Early Breakfast, when Mr Allen took a week off to go to Las Vegas.
He regularly appears as a pundit on Jeremy Vine's BBC Radio 2 Show and on his channel 5 morning TV programme.