In October 2016, East co-presented Celebrity Haunted Hotel Live on the W TV channel, alongside Christine Lampard and Matt Richardson.

In February 2016 it was announced he would be joining the new Virgin Radio UK team and would be presenting every weekday 10-1 alongside Edith Bowman, Kate Lawler, Matt Richardson and Tim Cocker.

Since 2018, East presented various documentary series for the station including 'Virgin Radio Classic Album' and covered drivetime for Matt Richardson.

In January 2018, East began presenting the afternoon show from 1–4pm on an interim period alongside a range of co-hosts including Melanie Sykes and Saira Khan.

[5] East (who states he is from Derby) currently hosts a podcast called "The Sound of Succession" FKA "Dragoncast" with Chris Mandle from Carlisle.