He joined General Electric's nearby labs in Richland, Washington, where he initiated many types of experimental instrumentation.
[1] In 1965, Russell joined the Pacific Northwest National Laboratory of Battelle Memorial Institute in Richland.
In 1973, 1974, 1975 his invention was viewed by about 100 companies, including Philips and Sony, and more than 1500 descriptive brochures were distributed.
[citation needed] The concept was picked up by many technical and media magazines beginning in 1972.
[4][5] Major features of the early Russell patents: Whether Russell's concepts, patents, prototypes and literature[citation needed] instigated and in some measure guided the optical digital revolution is controversial.