Jane Maas (March 14, 1932 – November 16, 2018) was an American advertising executive and author.
Maas started her career as a junior copy editor at Ogilvy & Mathers in 1964 and rose to creative director and eventually became the second female VP of the agency.
[2] In 1976, Maas joined agency Wells Rich Greene as senior VP and creative director.
[3] At WRG, Maas has been credited[2] with shepherding the I Love New York tourism campaign for the New York Department of Commerce.
[1] Considered a trailblazer in the world of advertising,[2] Maas commenced her career during an era in which few women worked in creative or executive positions and is frequently referenced as one of the founding mothers of advertising.