[1] The Philippine Daily Inquirer describes Jejemons as a "new breed of hipster who have developed not only their own language and written text but also their own subculture and fashion.
Later the use of word jejemon to refer to such people made rounds in various Filipino internet message boards.
[2] The word Jejemon is a portmanteau of the Japanese animated series Pokémon and jeje as an expression of laughter.
It has its own, albeit unofficial, orthography, known as Jejebet, which uses the Filipino variant of the Roman alphabet, Arabic numerals and other special characters.
[9] From early 2013 onwards, with the rise of smartphones which began to overtake feature phones in terms of sales in the country, the phenomenon seems to have made a gradual decline in mainstream popularity.
[citation needed] and also as in 2020s Jejemon are also called "genggeng" and they also spotted by wearing black shirts, brown pants or joggers and any gangsta hiphop theme clothing