LVN chose the big piece of land in P. Tuazon Boulevard, C. Benitez and St. Peter Street in Cubao, Quezon City as its home, and for the next seven decades, the lot would become the backlot and administration location of the studio.

The first Filipino film in color (utilizing the "Varicolor" process), Ibong Adarna, was produced by LVN and was directed by Vicente Salumbides.

Nevertheless, the growth of the studio was hampered due to World War II and the Japanese Occupation, which ravaged Manila and the rest of the Philippines from January 2, 1942, to February 1945.

The various superproductions of LVN were Ibong Adarna (1955), Lapu-Lapu (1955) and the movie classics Badjao (1956), Anak Dalita (1957) and Biyaya ng Lupa (1959).

In addition, LVN added to its roster FAMAS winners Charito Solis (introduced in Niña Bonita in 1955), Nida Blanca, Leroy Salvador, Armando Goyena, Tony Santos, Sr., Oscar Keesee, Gil de Leon, Eddie Rodriguez and a handful of other stars.

Delia Razon, Daisy Romualdez, Nestor de Villa, Mario Montenegro, Norma Vales, Lou Salvador, Jr., Marita Zobel and Sylvia La Torre are the other stars added to LVN during this period.

The make-up legend Manahan Sisters, directors Lamberto Avellana and Gerardo de Leon (who became FAMAS winners), musician Tito Arevalo and editor Ike Jarlego were few of the many talented film artisans that were, one year or another, in contract with the studio.

The love team gave Sampaguita Pictures a competition, which led them to build up their number-one star, Gloria Romero, with the dashing Luis Gonzales.

In 1955, LVN Pictures again set another landmark by remaking Ibong Adarna in 1955, starring the then-popular love team of Nida Blanca and Nestor de Villa.

In 1956, LVN brought international fame to the Philippines when its superproduction Badjao (1956) starring Rosa Rosal won the Golden Harvest Award (Best Picture) at the Asia-Pacific Film Festival.

At a time when movie studios were only receiving one or two of these in a decade, LVN managed to collect four of them for the films Anak Dalita (1957), Malvarosa (1958), Bayanihan and My Serenade (both 1961).

Nevertheless, due to the heavy competition that LVN Pictures experienced from Hollywood films and even local television, the Golden Age of Philippine cinema was the only boost it needed to survive as a corporation.

[4] The decision was not surprising; even though LVN was releasing box-office successes, the earnings from these films were used to pay off existing loans and debts from various Philippine banks.

In the meantime, LVN Pictures moved to post-production, which specialized in color processing and editing of films for Philippine cinema and advertising.

In 1977 and 1980, LVN Pictures made two attempts at movie production with the releases of the romantic drama Kung Mangarap Ka't Magising and the hugely successful comedy Kakabakaba Ka Ba?

[1] In 2005, LVN Pictures also decided to close its post-production facilities at the old studio lot, which was now almost decrepit due to forty years of non-film production.

Its glorious impact, not only in the movie industry but also to the millions and legions of fans that watched its films had an indelible and unwavering contribution to the development of Filipino culture as a whole.

[6][7] The LVN films directed by Mike de Leon, Kung Mangarap Ka't Magising and Kakabakaba Ka Ba?, were respectively restored and remastered by ABS-CBN with the help of Central Digital Lab in Makati City and L'Immagine Ritrovata in Bologna, Italy.