Lagos de Moreno (Spanish: [ˈlaɣos ðe moˈɾeno] ⓘ) is a city and municipality in the State of Jalisco, Mexico.

Lagos is located in the region of Los Altos de Jalisco, within the macroregion of the Bajío, one of the most highly developed areas in Latin America.

Recently, Lagos de Moreno has become an important cultural and tourist destination thanks to its rich history and architecture, some of which still stands from the 17th century.

[7] In the 12th century, semi-nomadic Guachichiles occupied the valley and dominated an extensive area stretching from present-day San Juan de los Lagos to southern Coahuila.

Before the colonization of Mexico began, indigenous culture thrived in this area, with notable pre-Hispanic architecture being established at Rincón de Mesa, Sauceda, and El Maguey.

Later, the Royal Audiencia of Nueva Galicia ordered the Mayor of Teocaltiche, Don Hernando Martel from Seville, to establish a town in the vicinity of Pechichitan.

The settlement and its surroundings became quite appealing to ranchers; by 1600 around 20,000 head of cattle were active in the Lagos valley, facilitating the eventual creation of the charreria-style rodeo.

[9] The increasing population of the area contributed to the naming of the first ordinary Mayor of Santa Maria de los Lagos, the miner Pedro Marfil from Guanajuato.

[8] Santa Maria de los Lagos, like the rest of New Spain, underwent rapid political change in the early 1800s.

Local lawyer Francisco Primo de Verdad y Ramos spoke openly to the colonial authorities, advocating for Mexican independence.

In the initial phase of the war, Father Miguel Hidalgo y Costilla visited Santa Maria de los Lagos and provided religious services there, and recruited some families for the fight against the forces of the Spanish Viceroy.

[8] During the Mexican Revolution in the 1910s, residents of Lagos de Moreno like Mariano Azuela and Francisco Guerrero Ramirez joined the fighting.

It has been named an Area of Historical Monuments by the National Institute of Anthropology and History (INAH) in 1989, a World Heritage Site on the Camino Real "Tierra Adentro" by UNESCO on August 1, 2010, and "Pueblo Mágico" by SECTUR on November 16, 2012.

[11] Temperatures are generally similar for any given month, but daily high and low fluctuations can be very sharp in the winter due in part to the city's altitude and its uneven surroundings.

[15] Lagos is located in the region of Los Altos de Jalisco, within the macroregion of the Bajío, one of the most highly developed areas in Latin America.