Marcala is a town, with a population of 15,050 (2023 calculation),[2] and a municipality in the Honduran department of La Paz.

Marcala has been designated as a center of Lenca Trail, a government and United Nations sponsored development effort to encourage tourism to Lenca communities.

It offers visitors perspective on the culture of indigenous people and provides new markets for their traditional crafts.

[citation needed] At the time of the 2013 Honduras census, Marcala municipality had a population of 28,614.

Of these, 63.47% were Mestizo, 34.33% Indigenous (34.20% Lenca), 1.71% White, 0.44% Black or Afro-Honduran and 0.06% others.