[3] As one of the few plush dolls marketed to boys at the time,[citation needed] My Pet Monster was popular in the late 1980s and early 1990s.
In September 2024, The Loyal Subjects signed a deal with Hasbro to relaunch a host of legacy brands, including My Pet Monster.
[5] The character's popularity spawned a live-action direct-to-video film in 1986 about a boy named Max who becomes the Pet Monster after being exposed to a statue, changing when hungry.
[3] Dr. Snyder, the scientist who originally discovered the statues and the legend behind them, wants to kidnap him for publicity purposes, while Max's sister helps him out of the crisis.
A pilot for an unproduced series, it ends on a cliffhanger as Snyder is exposed to a statue of a much larger and more menacing monster and begins to transform.
My Pet Monster also spawned a children's cartoon series that ran for one season on ABC, produced by Ellipse (France), Nelvana Limited (Canada), and Hi-Tops Video in association with Golden Books.
He can be stopped by the magic cuffs -— which reduce him to a smaller, though still "alive" monster -— or by his own bungling, and sent back through the warp portal to his own world.