It is used by organizations, departments, teams and sometimes program managers to define and track measurable goals and actions to achieve an objective.
It defines the measures that will be followed to ensure that goals are met and helps groups work together toward common objectives, across functions, geographical distance and throughout the organization.
[4] OGSM is designed to identify strategic priorities, capture market opportunities, optimize resources, enhance speed and execution, and align team members.
Today, larger corporations, including Fortune 500 companies, employ this framework to keep their workforces centered on goals and objectives.
[1][7][8] While notably implemented at fortune 500 companies, startups[9] and SMBs also use OGSMs to create strategic alignment.