Paddle Pop is a brand of ice confection products originally created by Streets, which is now owned by the English-Dutch company Unilever.
The brand has a mascot known as the Paddle Pop Lion, or Max, who appears on the product wrapper.
In 1999, Paddle Pop was launched in Malaysia and Indonesia with a promotion that featured a thermochromic glow-in-the-dark plastic stick.
In 2005, there was a spin-off product which was the Paddle Pop flavour in a dairy snack form.
Each part was originally released in separate episodes, but was condensed into dubbed movies for Australian audiences.