The building was used for offices first by Gualino, then by Fiat and finally by the city of Turin, who sold it to a real estate developer in 2012.

[1] The office building for the Gualino enterprises was built on land formerly occupied by the Villa Gallenga.

[2] The identical low-stacked floors and the unorthodox but functionally rational horizontal windows convey a sense of efficiency rather than power.

[1] The design covered all aspects of the building's intended use, including the layout, decoration, furniture and fixtures.

[2] Magazines and newspapers hailed the building as the symbol of a new direction in architecture, an expression of progress and an example of new ways of organizing offices and management activities.

[7] The Italian premier Benito Mussolini responded to Gualino's failure by saying he had caused "serious harm to the national economy".

The new owner proposed to transform the building into high-end residential units using a design prepared by Baietto Battiato Bianco of Turin.

The project required major changes to the interior structure, including excavation for the new underground parking lots.

[10] The Superintendent of Architectural Heritage insisted on the exterior remaining unchanged apart from the glass "lantern" on the roof of the palace.