An accompanying music video was directed by Han Sa-min and uploaded onto the group's YouTube channel simultaneously with the single's release.

Cube Entertainment unveiled a video teaser titled "(G)I-dle original series" on April 18, 2023, announcing the group's return on May 15.

[4] Two days later, on April 26, they introduced "map characters," providing insights into each member's role in the upcoming music videos for "Allergy" and the lead single.

[8] On May 9, 2023, Cube uploaded five individual teaser photos for each member of the group on their social media accounts, confirming the release of track two "Allergy", on May 10.

"Queencard" is a pop song[10] led by "hints" of rock and roll influence,[11] a "sultry' bassline,[12] and electronic elements that resemble the 2000s[13] Composed in the key of E minor with a tempo of 130 beats per minute.

"[18] "If we had done music that taught and gave lessons before, this time we wanted to express the songs [message] with a light and comical point along with the motif of the movie I Feel Pretty.

In the album press release, elucidated that the album's overarching theme, including the lead single, revolves around self-esteem and confidence[20] Departing from their previous releases' serious tone, the group aimed to convey their message in "a light and comical way, along with the motif of the movie I Feel Pretty".

[12] In a satirical exploration of attractiveness and mean girl personas lasting two minutes, the group suggests in the post-chorus that being a queencard is primarily a state of mind rather than solely based on appearance.

[12] In a review by Jeong Soo-min for IZM, they noted that 'Queencard', maintains a similar style to their previous songs but lacks the same level of enjoyment.

Despite incorporating electronic elements reminiscent of 2000s music, while the lyrics attempt to promote body positivity, and pointing out the industry's tendency to exploit rookie artists, the track still falls short in delivering the same charm as the previous releases.

Writing, "(G)I-dle employ their megawatt charisma to deliver an irreverent, unabashedly pop track with hints of rock and roll.

"[11] Business Insider ranked it number 6 on their list of the best K-pop songs of 2023, describing it as playful blending sultry bass lines with vocals reminiscent of Beyoncé's "Diva."

The video then cuts to the rest of (G)I-dle, where they enjoy the "party and bask in their popularity", in which they reference the "dance-off scene" in the American movie White Chicks.

[32] At the end of the video, Soyeon realizes that "true beauty comes from self-confidence after finding out that even the queen bees have their own insecurities and compare themselves with others.

"[31][15] Nylon named the music video as the best of 2023, describing it as campy, highlighting how it draws inspiration from satirical comedies like Mean Girls and White Chicks, embodying a playful tone while also delivering a "sharp" critique of celebrity culture..[33] Prior to the release of I Feel, on May 15, the group held a live event called "production presentation" to introduce the album and its songs, including the lead single "Queencard".