This interiorization initiative was led by Maurício Sirotsky Sobrinho, Ottoni Minghelli and Nestor Rizzo, based on the operational model of regional stations.

In the beginning, TV Caxias produced most of the programming, with emphasis on Hoje na Notícia, Tia Suzi (children), Domingo Alegre and the local edition of Jornal Nacional.

In 1972, TV Caxias witnessed the first color broadcast on Brazilian television, with the exhibition of the Festa da Uva float parade for the whole country.

RBS TV Caxias do Sul generates two local blocks of Jornal do Almoço presented by Shirlei Paravisi, who also coordinates the station's television journalism.

Local television news also features video reporter Tainara Alba, who brings the main subjects of the city of Bento Gonçalves.