Sharon John (née Price, born January 29, 1964) is an American businessperson, public speaker, author, podcast host and executive producer as well as the President and CEO of Build-A-Bear Workshop (NYSE:BBW).
John graduated with honors from the University of Tennessee Knoxville in 1986 with a Bachelor of Science (BS) Degree.
She spent seven years at Hasbro (NYSE: HAS) in roles including the General Manager and Senior Vice President of Global Preschool (inclusive of Playskool and Play-Doh) and as the General Manager and Senior Vice President for the U.S. Toy Division.
During her tenure, she oversaw an array of brands, including Transformers, Nerf, Littlest Pet Shop,[4] and My Little Pony, while managing licensing relationships such as Star Wars and Marvel.
John served as the President of the Stride Rite Children's Group LLC (SRCG) at Wolverine World Wide (NYSE: WWW) from 2010 to 2013.
[10] Other toy industry experience includes serving as the Vice President of Product Development and Marketing at the U.S. Division of Vtech Toys as well as working in business units for both the Barbie brand and the Disney licensing division at Mattel (NYSE: MAT) for over 5 years.