It was recorded in 2008 and released in 2010 and serves as the first single from her debut album Go!

Recordings (via Interscope Records) was followed by an extended play of remixes, including work by The Cataracs, 12th Planet, MSTRKRFT, and L.A.

The song also appeared in the episode "While You Weren't Sleeping" of the TV series Gossip Girl.

'The clip celebrates Rye Rye's urban upbringing, with b-girl dance moves, double dutching, and pick-up games.

Contrary to sources' claims, the video was not shot in Rye Rye's hometown of Baltimore instead the video was shot by director Jess Holzworth, in the Greenpoint area of Brooklyn, NY.