The characters can develop likes or dislikes for other Sims, creating relationships that can be publicized on the user's Facebook page.

[1] The Sims Social was a Facebook videogame developed by Playfish and EA, taking place in a fictional town called Littlehaven.

After the given appointment time the player could send their Sim to work and earn Simoleons and Career Points.

All traits featured between three and five levels; each needing to be bought at a higher price of Lifetime Points than the last one.

The traits were: Slob, Steel Bladder, Neat, Super Mechanic, Insane, Ogre, Ninja, Great Kisser, Night Owl, Expert Cook, Music Maestro, and Art Virtuoso.

For example, a level 4 Insane trait let the sim talk to themselves to fulfil Fun and Social need without eliminating energy.

Certain career traits, like Art Virtuoso, provided the benefit of earning more Simoleons while using the respective skill object.

If left to their own devices, Sims performed actions that helped out the lowest meter, provided they had an appropriate object nearby.

This could not go on extended periods of time, as eventually the game paused and told the player "Your Sim Needs You!

They were the only currency that could not be bought through SimCash but rather earned by completing various quests or levelling up on skill objects.

When the player was unable to obtain objects from friends, the only other option was to skip the task using SimCash.

Furthermore, certain items, such as double beds and couches, had a hammer icon in the right corner, denoting that 'some assembly is required'.

[10] Each relationship path gave the player different social interactions, as well as different tasks that could be performed at friends’ homes.

For example, rivals could be rude to one another by insulting each other, playing pranks, messing with household appliances, and other negative interactions, once the player reached a new relationship level.

[13] Starting on September 9, 2011, The Sims Social temporarily became the second-most popular Facebook game.

[14][15] After two months at #2, its decline dropped its ranking, with unfixed glitches and errors and lack of content updates that other top games (like FarmVille) maintain largely to blame.

The promotion had started at mid-September 2011 that player need to reach level 10 in The Sims Social to claim them, before it is removed.

As of the November 2012 AppData charts (which charts the popularity of Facebook games) the DAU (Daily Average Users) of The Sims Social dropped out of the top 25 for the first time,[17] with many users commenting on Facebook that difficulty achieving goals and repetitive tasks make the game unattractive compared to rivals.

On February 9, 2012, The Sims Social won the Social Networking Game of the Year award at the 15th Annual Interactive Achievement Awards,[18] and on February 15, 2012, The Sims Social was nominated for best online browser game by the British Academy Video Game Awards - a subsidiary of the British Academy of Film and Television Arts.