The Strand statistical area, which covers the area between The Strand and the railway line to the north, and extends west to Alten Street, covers 0.17 km2 (0.066 sq mi)[1] and had an estimated population of 1,460 as of June 2024,[2] with a population density of 8,588 people per km2.

The results were 45.0% European (Pākehā); 8.5% Māori; 6.9% Pasifika; 43.6% Asian; 7.4% Middle Eastern, Latin American and African New Zealanders (MELAA); and 1.6% other, which includes people giving their ethnicity as "New Zealander".

Of those at least 15 years old, 579 (45.6%) people had a bachelor's or higher degree, 450 (35.5%) had a post-high school certificate or diploma, and 240 (18.9%) people exclusively held high school qualifications.

[6] It was formed to provide road access between the city and Parnell, New Zealand.

[10] The Strand originally met Parnell Rise at what is now Shipwright Lane, but was realigned to provide a direct junction with Stanley Street with a new bridge taking the railway over it as part of the Grafton Gully motorway project in 2001–2004.