On February 21, 1996, CUC International announced its intention to acquire Davidson & Associates (including Blizzard Entertainment) and Sierra On-Line, two American video game companies, in a US$1.8 billion stock swap.

[2] CUC International previously only operated membership shopping clubs, wherefore analysts were surprised by the company's move into the software industry.

[3] Under that new umbrella, both Davidson & Associates and Sierra On-Line would act independently from CUC International.

[3] In April 1997, CUC International acquired Berkeley Systems for an undisclosed sum.

[6] On May 28, 1997, CUC International announced plans to merge with Hospitality Franchise Systems to create a single, "one-stop" entity.

[21] Many of Vivendi Games' properties were later dropped by Activision, citing that they would not make for a good fit for the company's long-term strategy.