Long term plans for the route call for grade separated interchanges along its entire length to convert it to a freeway.

[1][3] The parkway begins as a two-lane expressway that progresses northward through farm fields for 800 metres (870 yd) before crossing over Highway 401 at a partial cloverleaf interchange (Exit 194).

It widens to four lanes north of the interchange and travels through empty fields, with several new industrial developments dotting the landscape, including a Dr. Oetker pizza factory.

[1][3] The Veterans Memorial Parkway curves slightly northwest as it intersects River Road and enters suburban London.

[9][10] The completion of the project resulted in a four-lane, divided highway with at-grade intersections but sufficient room for future interchanges and overpasses, similar to that of the Hanlon Expressway.

[14] A C$1.5 million proposal for beautification, designed by local architect Ron Koudys, called for the planting of flowers within the median, and shrubs and trees along the outskirts of the road.

[19][20] As part of an effort to create new industrial parks, London city council approved a proposal to extend the parkway 800 metres (2,600 ft) south to Wilton Grove Road on April 5, 2011.

[25][26] On March 11, 2020, construction began on the C$12 million extension, including a realignment of the entrance to the Fanshawe conservation area as well as Clarke Road.

[31] In 2007, the City of London conducted an environmental assessment on potential interchange locations to be built along Veterans Memorial Parkway.

[25][32] Long-term plans have called for Veterans Memorial Parkway to be included as the eastern leg of a future London Ring Road.

The City of London has assessed the entire length of the Veterans Memorial Parkway, identifying areas where interchanges can be constructed, grade separations can occur, and cul-de-sacs (replacing previously at-grade intersections for minor surface roads) can be placed.

These changes would upgrade the Veterans Memorial Parkway from a partial control-access expressway to a fully controlled-access freeway for the majority of its length.