WIZR also plays a variety mix of pop music, R&B, rock, soft ac, classic hits and more.

In early 1998, Joe Caruso sought to move FM 104.9 closer to the Albany market by securing a construction permit to relocate WSRD to Altamont, New York.

Upon the closure of the sale, former sister station WSRD moved to its new transmitter site and is now WINU, while WIZR began to carry ABC's now-defunct Timeless radio network.

In April 2014, the sale of WIZR began, with the Cranesville Radio Network of Amsterdam, New York, purchasing it.

WIZR became the fourth station in the Cranesville Amsterdam cluster, joining WCSS, WKAJ, and WYVS.

The stations included in the sale are: 96.5 WYVS Speculator, 930 WIZR/102.9 W275BS Johnstown and 104.3 W282CU Northville along with 1490 WCSS/106.9 W295CZ Amsterdam and 1120 WKAJ/97.9 W250CX Saint Johnsville.