WFNI

Emmis Broadcasting sold the land on which the six-tower array stood, off Perry Worth Drive near Interstate 65 in Whitestown, Indiana.

However, the Federal Communications Commission ruled in favor of the competing bid of the Cincinnati-based Crosley Broadcasting Corporation, which launched WLWI.

[11] In 1960, WIBC added an FM station at 93.1, WIBC-FM, which initially aired an automated classical music format in its early years.

The next year, its coverage grew to include personalities from and was simulcast on the other major stations in town: WFBM (1260 AM), WIRE (1430 AM), WISH (1310 AM), and WXLW (1590 AM).

As television took over most network programming in the 1950s and 60s, WIBC switched to a middle of the road (MOR) format of popular adult music, news, sports and talk.

The station established itself as a highly regarded full service broadcaster, placing an emphasis on its colorful air personalities.

In the 1970s, the WIBC stable included Jerry Baker, who was also the voice of Indiana University Hoosiers basketball and the Indiana Pacers; Paul Page, the voice of the Indianapolis 500 on radio and later on television, and who served as an award-winning newsman at WIBC in the early 1970s, reporting from the first Indianapolis-area traffic helicopter (known as the "Ten Seven-Oh Whirlybird") until a serious crash nearly killed him and his pilot in 1977;[15] and Chuck Riley, who did afternoons before becoming a very successful voice-over talent in Los Angeles.

During the Great Blizzard of 1978, WIBC was granted temporary emergency authorization for nighttime broadcasting at full daytime power (50 kW) until the storm was over.

Under new general manager Tom Durney, WIBC became a full-time talk radio station in January 1993—eliminating all music shows—and also updated its presentation and cut back its news department.

[16] The moves were controversial: news director Heckman walked out, claiming a hostile working environment, while far-right host Stan Solomon's statements resulted in a suspension and backlash from advertisers.

WIBC carried some ESPN Radio programming from 1994 to 1996, mostly GameNight on weekend evenings and some major live sporting events.

ESPN Radio's national sports broadcasts (MLB baseball, college football and NBA basketball) were all heard on WFNI, finally sorting out an unusual rights division among as many as four stations in the market during the early 2000s.

In addition, WFNI aired the Indiana High School state championship games in football and girls' and boys' basketball (which was shared with WIBC in the event of Pacers conflicts).

[22] At first, the translator sometimes broke away from 1070 with a different broadcast schedule, carrying ESPN Radio's The Herd and SVP & Rusillo in middays before simulcasting WFNI's The Ride with JMV.

[23] On March 30, 2017, the simulcast switched back to W298BB, due to problems with W228CX interfering with other nearby stations, while also discontinuing the full-time ESPN national feed.