It was owned by Zoe Communications, which operated the station as a simulcast of WDMO, until it was acquired in 2011 by Durand Broadcasting.

In July 2011, WRDN was granted a U.S. Federal Communications Commission (FCC) construction permit to move to a new transmitter site.

[3] Under Zoe Communications' ownership, the stations' programming originated from studios in Menomonie, a larger city closer to the Eau Claire broadcast market, and local programming targeted to Durand was no longer available.

[4] Brian Winnekins was previously a farm news reporter for WCOW-FM in Sparta.

[4] Now programmed independently of its former parent, the station was relaunched in March 2012 with a mix of local news, sports and farm reports and country music from the syndicated Real Country service.